Ringmaster Theory Part II: How to be a Ringmaster

Ringmasters are at heart, showpeople. They should know what brings things to life, whether in-person, or remote. How each one does this cannot be pigeon-holed, but we have come up with some examples of what the Ringmaster in any organisation might do.

For a reminder of The Ringmaster Theory, read our previous blog: The Ringmaster Theory Explained

How to be a Ringmaster

Create high spots in the week

A ringmaster looks for opportunities to bring the teams together, breaking up the routine of the week and encouraging time spent forging and strengthening relationships. This is not about mandating attendance, but setting on activities and events that draw people together.

Inject energy into the ordinary

You may be thinking that ‘high spots’ have to be large social activities such as happy hours or pizza lunches. These certainly have their places, but having too many of them will not attract those more introvert, and could become seen as ‘normal’. A true ringmaster actually injects energy into the everyday activities and meetings to make them dynamic and engaging. This is what will motivate employees to respond to the energy and perform their tasks well.

Focus on activity, not attendance

A vibrant culture removes the need to mandate attendance, but rather creates a vibrant magnetic atmosphere that attracts people to perform. To do this, the mindset of the ringmaster needs to be focused around the regular interactions that are needed to fulfil the business objectives, and then making each one a stimulating experience.

Leverage the power of your space

A ringmaster makes sure that the space is designed correctly for the activity that is to take place in it. This should not only demonstrate that there is consideration for every working need, but encourage teams to work in different settings throughout the day, based on the activity they are doing. The ringmaster should constantly be looking at new ways that spaces can be used or introducing new spaces that will further enhance the cultural vibe that attracts people to participate.

More than ever before, we need to create a culture that our people want to be part of. Provide a sense of belonging and maintain a point of connection within our teams. The ringmaster concept illustrates how that vibe can be maintained in today‚Äôs hybrid world with a focus on engaging activity rather than mandated attendance, resulting in a team of highly motivated and productive employees, ultimately contributing to your business’s success and attracting and retaining talent

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